AUSTIN, TX, March 29, 2012 — In an effort to increase sales by 15 percent, Tony C’s Coal Fired Pizza, Austin’s Original Coal Fired Pizza, today announced that it will target the 15 percent of the often left out left-handed community of Austin by introducing the left-handed pizza available beginning this Sunday. According to Scientific American, about 15 percent of the world’s population is left-handed.

Tony C’s will ensure that its left handed guests have the option of left-handed pizza and that all condiments at their tables are set in a way that will be left-handed friendly. Tony C’s will also top the left-handed  pizzas counter-clockwise to ensure there is more sauce and toppings for guests who are left-handed when they take their first bite.

“We believe that the first bite of pizza is the most important and memorable. Currently our left- handed guests are being shortchanged on their first bite. We have found that when the sauce and toppings are applied clockwise the first bite taken by left hand yields less toppings,” said Tony Ciola, owner of Tony C’s Coal Fired Pizza. “The southpaw community is an underserved demographic in Austin.”

All right-handed and ambidextrous guests who prefer easing into the flavors may also order the left handed pizza beginning this Sunday.  

About Tony C’s Coal Fired Pizza

Tony C’s Coal Fired Pizza is the original coal fired pizza restaurant in Austin. It offers a full menu of Italian dishes from antipasti, salads, entrees and desserts along with a large selection of wine. For the latest updates, “like” Tony C’s Coal Fired Pizza at http://facebook.com/tonycspizza, or follow on Twitter at http://twitter.com/tonycspizza. More information can be found at http://tonycs.com.