Do you believe “athlete” is the new “princess”? Even girls who won’t leave the house without a tiara are playing sports (if need be in their favorite princess dress). Betsy Gregory’s awesome photo sums it up perfectly.

Girls are playing sports in record numbers and Go! Go! Sports Girls wants to give a shout out—and free product—to our active girls through a monthly contest.

Check out Go! Go! Sports Girls new contest & campaign, ‘Athlete is the New Princess’! Snap and share a photo of your sports girl being active, playing a sport, or just getting dirt on her skirt to enter to WIN your very own Go! Go! Sports Girl products.#AthleteIsTheNewPrincess # GirlPower here.

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